McKean, John,  1956- <br/><br/>
Customer's new voice :  extreme relevancy and experience through volunteered customer information / 
John McKean. 
 - 1 online resource (346 pages) 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781119004202 (e-book) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations.<br/>Consumer behavior.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.5  / .M3834 2015eb 
<br/><br/><label>Dewey Class. No.: </label>658.8/343