TY  - BOOK
AU  - Hayes,Bob E.
TI  - Measuring customer satisfaction and loyalty: survey design, use, and statistical analysis methods 
AV  - HF5415.335 .H39 2008eb
U1  - 658.8/12 22
PY  - 2008///
CY  - Milwaukee, Wisconsin
PB  - ASQ Quality Press
KW  - Consumer satisfaction
KW  - Statistical methods
KW  - Questionnaires
KW  - Electronic books
N1  - Includes bibliographical references (pages 275-280) and index
UR  - http://site.ebrary.com/lib/daystar/Doc?id=10929568
ER  -