TY  - BOOK
AU  - Grigsby,Mike
TI  - Marketing analytics: a practical guide to real marketing science 
T2  - Marketing Science Series
AV  - HF5415.2 .G754 2015eb
U1  - 658.8/3 23
PY  - 2015///
CY  - London, England, Philadelphia, Pennsylvania, New Delhi, India
PB  - Kogan Page
KW  - Marketing research
KW  - Marketing
KW  - Electronic books
N1  - Includes bibliographical references and index
UR  - http://site.ebrary.com/lib/daystar/Doc?id=11061312
ER  -