Jona, Ini-Obong Ini

The effect of growth strategies on performance of small-scale businesses in Kenya: a case of small scale supermarkets in Nairobi / Ini-Obong Ini Jona - Nairobi : Daystar University, 2017 - xii, 83 p.

A thesis presented to the School of Business and Economics of Daystar University, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management.

Includes bibliographical references


Strategic planning
Business planning