TY  - BOOK
AU  - Awino, Gilbert
TI  - Factors affecting newspaper readership in a competitive environment: a comparative study of Taifa leo newspaper and the two leading daily newspapers - Daily Nation and The Standard
PY  - 2016///
CY  - Nairobi
PB  - Daystar University
KW  - Newspaper reading
KW  - Readership surveys
N1  - A thesis presented to the School of Communication, Language and Performing Arts of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Arts in Communication
ER  -