Austin, Erica Weintraub. <br/><br/>
Strategic public relations management :  planning and managing effective communication programs / 
by Erica Weintraub Austin and Bruce E. Pinkleton. 
 - New Jersey :  LEA,  c2001. 
 - xiv, 399 p. 
 - LEA's communication series .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0805831606 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--Management.
<br/><br/><label>LC Class. No.: </label>HD59  / .A97