Broadcast management : Radio. Television /
by Ward L. Quaal and James A. Brown.
- 2nd ed.
- New York : Hasting House, c1976.
- xii, 464 p. : ill.
- Studies in madia managemant .
Includes bibliographical references and index.
0803807643(pbk)
Radio broadcasting--United States--Managemant. Television broadcasting--United States--Management.