Melnick, Ross.

American showman Samuel "Roxy" Rothafel and the birth of the entertainment industry, 1908-1935 / [electronic resource] : Ross Melnick. - New York : Columbia University Press, 2012. - xiv, 538 p., [20] p. of plates : ill. - Film and culture . - Film and culture. .

Includes bibliographical references and index.

Introduction -- Roxy and silent film exhibition (1908-1922). A new art for a new art form: Roxy and the development of motion picture exhibition (1908-1913) -- Broadway melody: Roxy, Riesenfeld, and the deluxe theater movement (1913-1917) -- The movie house as recruiting center: Roxy, World War I documentaries, and the engineering of consent (1917-1918) -- "The man who gave the movies a college education": Roxy, Rapee, and motion pictures at the Capitol Theatre (1919-1922) -- Roxy and the birth of media convergence (1922-1936). A capitol idea: Roxy and the birth of media convergence (1922-1925) -- "It's the Roxy and I'm Roxy": building the brand and the Roxy Theatre (1925-1927) -- It's all playing in Sheboygan: Roxy, Rapee, and the emergence of convergence (1928-1931) -- The prologue is past: Roxy, media divergence, and Radio City Music Hall (1931-1936) -- Conclusion.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.






Rothafel, Samuel Lionel, 1881-1936.


Motion picture theater owners--United States--Biography.
Radio broadcasters--United States--Biography.
Businessmen--United States--Biography.
Motion picture industry--History.--United States
Motion picture theaters--History.--United States


Electronic books.

PN1998.3.R68 / M45 2012eb

791.4302/32092 B