Cutlip, Scott M. <br/><br/>
Effective public relations / 
by.Scott m. Cutlip. 
 - 5th ed. 
 - New Jersey :  Prentice-Hall,  c1978. 
 - vii,612  p. :  ill. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0132450356 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations.
<br/><br/><label>LC Class. No.: </label>HM263  / .C78