Effect of relationship marketing strategies on competitive advantage among savings and credit societies in Nairobi county : a case of Mwalimu National/
Elizabeth Okinyo
- Nairobi, Kenya : Daystar University, 2019.
- xii, 91 p. ; cm.
A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfillment for the degree of Master of Business Administration in Marketing.