TY  - BOOK
AU  - Mbau, Miriam Wanjiku
TI  - The role of internal branding in improving customer service delivery: a case study of Kenya Power 
AV  - HD69.M33 2020 
PY  - 2020///
CY  - Nairobi
PB  - Daystar University
KW  - Branding (Marketing)
KW  - Consumer preferences
KW  - Customer relations
N1  - A thesis presented to the School of Communication of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master of Arts in Communication
ER  -