TY  - BOOK
AU  - Kiura, Jedidah Karimi
TI  - Communicating corporate image through strategic sponsorships in the banking sector publics, attitudes and outcomes: a case of Barclays bank of Kenya (BBK)
AV  - HD59.2 .K58 2020
PY  - 2020///
CY  - Nairobi
PB  - Daystar University
KW  - Corporate image
KW  - Corporation
KW  - Public relations
KW  - Advertising
N1  - A thesis presented to the School of communication of Daystar University Nairobi, Kenya in partial fulfillment of the requirement of degree of Master of Arts in communication
ER  -