TY - BOOK AU - Wafula, Christine TI - Assessment of corporate communication strategies to counter negative publicity on social media: a case of LEXO energy Kenya AV - HD59.2.W34 2021 PY - 2021/// CY - Nairobi PB - Daystar University KW - Corporate image N1 - A thesis presented to the School of Communication of Daystar University Nairobi, Kenya In partial fulfillment of the requirements for the degree of Master of Arts in Communication ER -