TY  - BOOK
AU  - Gladwell,Malcolm
TI  - The tipping point: how little things can make a big difference 
SN  - 0316316962
AV  - HM1033.G53 2000 
PY  - 2000///
CY  - Boston
PB  - Little, Brown
KW  - Social psychology
KW  - Contagion (Social psychology)
KW  - Context effects (Psychology)
N1  - Includes bibliographical references and index
ER  -