Frank, Ronald Edward, 1933-.

The public's use of television : who watches and why / Ronald E. Frank, Marshall G. Greenberg ; foreword by Lloyd N. Morrisett. - Beverly Hills : Sage Publications, c1980. - 368 p. ; 22 cm. - People and communication ; 9 .

Includes bibliographies.

0803913893

79027067 //r90


Television viewers--United States.

HE8700.7.A8 HE8700.7.A8 / F7 / F7

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