TY - BOOK AU - Schlemmer,Richard M. TI - Handbook of advertising art production SN - 0133808823 AV - Z257Z257 .S33 1990.S33 U1 - 686.2 20 PY - 1990/// CY - Englewood Cliffs, N.J. PB - Prentice Hall KW - Advertising layout and typography KW - Handbooks, manuals, etc KW - Commercial art KW - Printing KW - Graphic arts KW - Photomechanical processes KW - Pictures N1 - Includes bibliographical references (p. 299-300) ER -