Makatiani, Shiyayo C. <br/><br/>
Role of agile marketing in strategy implementation at Safaricom plc 
by Shiyayo C. Makatiani 
 - Nairobi    Daystar University   2023 
 - xii, 120 p  ill 
<br/><br/> A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management and Marketing 
<br/><br/><label>Subjects--Topical Terms: </label><br/>marketing<br/>strategic marketing
<br/><br/><label>LC Class. No.: </label>HF5415.13.K4M35 2023