TY - BOOK AU - Kimani, Poullete Keziah Wambui TI - Strategic innovation and performance in the fast-moving consumer goods industry in Kenya: a case of unilever Kenya AV - HD45.K4K58 2023 PY - 2023/// CY - Nairobi PB - Daystar University KW - innovation N1 - A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management ER -