TY  - BOOK
AU  - Ettema,James S.
AU  - Whitney,D.Charles
TI  - Individuals in mass media organizations: creativity and constraint 
SN  - 080391766x
AV  - P91 .C564
PY  - 1982///
CY  - New Delhi
PB  - Sage publ.
KW  - Communication in organizations
KW  - Addresses, essays, lectures
KW  - Creation (Literary, artistic, e.t.c)
KW  - Mass media
N1  - Includes bibliographical references
ER  -