Ojuka, Grace Wendy Akello <br/><br/>
Brand Positioning Strategies and Market Share of Betting  Companies In Kenya  Case of Betika Limited  
by Grace Wendy Akello Ojuka  
 - Nairobi    Daystar University     2024 
 - xii, 148 p  ill 
<br/><br/> A thesis presented to the School of Business and Economics, of Daystar University Nairobi, Kenya in partial fulfillment of the requirement for the degree of Master of Business Administration in Marketing and Strategic Management  
<br/><br/><label>Subjects--Topical Terms: </label><br/>branding<br/>marketing
<br/><br/><label>LC Class. No.: </label>HF5415.K4O3.2024