Muasya, Felix <br/><br/>
Social Media Influencers and Buying Behavior Among  University Students in Kenya   a Case Study of Daystar  University Students   
by Felix Muasya  
 - Nairobi  Daystar University  2024 
 - xii, 116 p  ill 
<br/><br/> A Thesis Presented to The School of Business and Economics of  Daystar University Nairobi, Kenya in Partial Fulfilment of the Requirement for the degree of  Master of Business Administration in Marketing  
<br/><br/><label>Subjects--Topical Terms: </label><br/>online marketing <br/>social media marketing
<br/><br/><label>LC Class. No.: </label>HF5414.K4M83 2024