Gamble, Michael W. <br/><br/>
Introducing mass communication / 
by Michael W. Gamble. 
 -  Mcgraw-Hill,  c1986. 
 - xv, 448  p. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0070227705 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication.
<br/><br/><label>LC Class. No.: </label>P90  / .G293