Bland, Michael. <br/><br/>
Effective media relations / 
by Michael Bland. 
 - 2nd ed. 
 - London :  Kogan Page,  c2009. 
 - xiii, 162,  p. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0749443804 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media and business.<br/>Public relations.
<br/><br/><label>LC Class. No.: </label>P94.7  / .G73