Arnould, Eric [et al]
Consumers /
by Eric Arnould.
- ed.
- McGraw-Hill Irwin : Boston, c2004.
- xxv, 845 p. : ill, (some col.)
Includes bibliographical references and index.
0071214267 : £33.00
Consumer behavior--United States.
Consumer behavior.
HF5415.32 / .A76