TY  - BOOK
AU  - Sullivan,Luke
TI  - Hey, whipple, squeeze this: a guide to creating great ads 
SN  - 0470190739 :
AV  - HF5825 .S88
PY  - 2008///
CY  - New Jersey
PB  - John Wiley & Sons
KW  - Advertising
N1  - Includes bibliographical references and index
ER  -