Ulrich, Karl T. <br/><br/>
Product design and development / 
Karl T. Ulrich. 
 - New York :  McGraw-Hill,  c2008. 
 - xv, 368  p. :  ill. 
<br/><br/> Includes index and bbliographic references. 
<br/><br/><label>ISBN: </label>0070658110 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial management.<br/>Industrial Management.<br/>New products management.<br/>Product Management.
<br/><br/><label>LC Class. No.: </label>HD31  / .U47