TY - BOOK AU - Muchemi,Leah TI - Attitudes and perceptions of internal publics towards the practice of corporate of social responsibility: the case of National Bank of Kenya AV - HD60 .M83 PY - 2010/// CY - Nairobi, Kenya PB - Daystar University KW - Corporate social responsibility KW - Employee perceptions KW - Social responsibility of business N1 - A thesis presented to the Faculty of Postgraduate Studies of Daystar University in partial fulfilment of the requirements for the degree of Master of Arts in Communication; Includes bibliographical references (p. 101-106) ER -