Promoting positive corporate image and goodwill through corporate social responsibility : an appraisal of safaricom's corporate social responsibility /
Catherine Muthoni Kariuki.
- Nairobi : Daystar University, 2011.
- xi, 98 p : ill.
A thesis presented to the school of Communication, Languages and Performing Arts of Daystar University in partial fulfilment of the requirements of the degree of Masters of Arts in Communication.