TY - BOOK AU - Kanchori, Daniel. TI - The influence of digital signage on product sales among leading supermarkets in Kenya AV - HF5415 .K36 PY - 2011/// CY - Nairobi, Kenya PB - Daystar University KW - Advertising KW - Supermarkets KW - Kenya KW - Digital signage N1 - A thesis submitted to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfillment for the degree of Master of Business Administration in Strategic Management ER -