TY - BOOK AU - Mwangi, Moses. TI - Effect of strategic orientation on the performance of textile enterprises in Kenya: a case of small and medium enterprises in Nairobi County AV - HD30.28 .K4M83 PY - 2016/// CY - Nairobi PB - Daystar University KW - Strategic management N1 - A thesis presented to the School of Business and Economics of Daystar University in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management ER -