Nyakamba, Jerferson. <br/><br/>
The role of measurement and evaluation in achieving public relations' goals in selected Kenyan parastatals / 
by Jerferson Nyakamba. 
 - Nairobi :  Daystar University,  2016. 
 - xiii, 97 p :  ill ;   cm. 
<br/><br/> A thesis presented to the School of Communication, Language and Performing Arts of Daystar University in partial fulfillment for the degree of Masters of Arts in Communication. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations.
<br/><br/><label>LC Class. No.: </label>HD59  / .K4N93