TY  - BOOK
AU  - Owino, Ruth.
TI  - The link between organizational identity and communication strategy formulation: a case of Retirement Benefits Authority, Kenya 
AV  - HD59.2 .O95
PY  - 2013///
CY  - Nairobi, Kenya
PB  - Daystar University
KW  - Organizational communication
KW  - Organizational identity
KW  - Organizational strategy
N1  - A thesis presented to the School of Communication, language and Performing Arts of Daystar University Nairobi, Kenya in partial fulfillment for the degree of Master of Arts in Communication
ER  -