Ritzer, George.

The McDonaldization of society : an investigation into the changing character of contemporary social life / George Ritzer. - Rev. ed. - Thousand Oaks, Calif. : Pine Forge Press, c1996. - xxi, 265 p. ; 24 cm.

Includes bibliographical references (p. [239]-243) and index.

0803990766 0803990774 (pbk.)

95016950


Fast food restaurants--Social aspects--United States.
Management--Social aspects--United States.
Rationalization (Psychology)
Social structure--United States.


United States--Social conditions--1980-.

HM131 HM31 / .R58 1996 / .R58

306/.0973