TY - BOOK AU - Engel,James F. AU - Blackwell,Roger D. AU - Kollat,David T. TI - Consumer behavior T2 - The Dryden Press series in marketing SN - 0030896738 AV - HF5415.2HF5415.2 .E5 1978.E5 U1 - 658.8/342 19 PY - 1978/// CY - Hinsdale, Ill. PB - Dryden Press KW - Consumer behavior KW - Marketing research N1 - Includes bibliographical references and indexes ER -