TY  - BOOK
AU  - Jain,Abhinandan K.
ED  - International Development Research Centre (Canada)
TI  - Marketing information products and services: a primer for librarians and information professionals 
SN  - 0889368171 (cover)
AV  - Z716.3HF5415.124 .M292 1999.M27
PY  - 1999///
CY  - New Delhi, New York
PB  - Tata McGraw-Hill Pub. Co.
KW  - Information services
KW  - Public relations
KW  - India
KW  - Marketing
KW  - Libraries
KW  - Marketing research
N1  - "International Development Research Centre."; Includes bibliographical references
N2  - Contributed articles presented at a workshop held in 1994
ER  -