Marcus, Burton. <br/><br/>
Marketing analysis and decision making / 
Burton H. Marcus, Edward M. Tauber. 
 - Boston :  Little, Brown,  c1979. 
 - xxiii, 368 p. :  ill. ;  23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>LCCN: </label>78070848 //r882 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  HF5415  / .M279  / .M3 
<br/><br/><label>Dewey Class. No.: </label>658.8