TY  - BOOK
AU  - Hawkins,Del I.
AU  - Tull,Donald S.
TI  - Essentials of marketing research
SN  - 002351831
AV  - HF5415.2 .H34
PY  - 1993///
CY  - New York
PB  - Macmillan
KW  - Marketing research
KW  - Marketing research--case studies
N1  - Includes index
ER  -