The Dartnell marketing manager's handbook / 
by. 
 - ed. 
 - Chicago :  Dartnell Corporation,  c1973. 
 - 1135 p. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0850130344 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .D38