TY - BOOK AU - Muhlbacher,Hans AU - Dahringer,Lee AU - Leihs,Helmuth TI - International marketing: a global perspective SN - 1844801322 : AV - HF1416 .M85 PY - 2006/// CY - Australia PB - Thomson KW - Export marketing KW - management N1 - Includes bibliographical references and index ER -