Kuria, N. Wairimu. <br/><br/>
The effects of corporate brand communication on internal publics :  a case of Kenya commercial bank / 
Nengapate, W. Kuria. 
 - Nairobi :  Daystar Univ,  2010. 
 - x, 86 p :  ill ;   cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (marketing).<br/>Corporate image.<br/>Corporations--Public relations.
<br/><br/><label>LC Class. No.: </label>HD59.2  / .K87