TY  - BOOK
AU  - Kuria,N.Wairimu
TI  - The effects of corporate brand communication on internal publics: a case of Kenya commercial bank 
AV  - HD59.2 .K87
PY  - 2010///
CY  - Nairobi
PB  - Daystar Univ
KW  - Branding (marketing)
KW  - Corporate image
KW  - Corporations
KW  - Public relations
N1  - Includes bibliographical references and index
ER  -