Godwin, Gibson.

Exploring the effectiveness of the communication strategies used by Tanzania Tourism Board ( TTB) in promoting tourism / Gibson Godwin. - Nairobi, Kenya : Daystar University, 2010. - xi, 117 p : ill.

A thesis submitted to the faculty of postgraduate studies of Daystar University in partial fulfillment of the requirement for the degree of Masters of Arts in Communication.

Includes bibliographical references and index.


Tourism--Marketing.

G155 / .T34 G6