TY  - BOOK
AU  - Maina,Julia
TI  - An assessment of marketing strategies employed by private Universities in Kenya to boost student enrollment
AV  - HD41 .M25
PY  - 2012///
CY  - Nairobi, Kenya
PB  - Daystar University
KW  - Competition
KW  - Universities
KW  - Marketing
KW  - Marketing startegies
KW  - Private Universities
KW  - Kenya
N1  - A thesis presented to the School of Business and Economics of Daystar University in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management and Marketing; Includes bibliographical references and index
ER  -