TY  - BOOK
AU  - Baran,Stanley J.
TI  - Introduction to mass communication: media literacy and culture 
SN  - 9780071287593 :
PY  - 2009///
CY  - Boston
PB  - McGraw- Hill
KW  - Mass media and culture
KW  - Mass media
KW  - Media literacy
N1  - Accompanied by a CD; Includes bibliographical references and index
ER  -