TY  - BOOK
AU  - Baran,Stanley J.
TI  - Introduction to mass communication: media literacy and culture 
SN  - 9780070169 :
PY  - 2010///
CY  - New York, USA
PB  - McGraw-Hill
KW  - Mass media
KW  - Mass media culture
KW  - Media literacy
N1  - Includes bibliographical references and index
ER  -