Codita, Roxana. <br/><br/>
Contingency Factors of Marketing-Mix Standardization  German Consumer Goods Companies in Central and Eastern Europe /  [electronic resource] : 
by Roxana Codita. 
 - Wiesbaden :  Gabler,  2011. 
 -  digital. 
<br/><br/><label>ISBN: </label>9783834961693 
<br/><br/><label>Standard No.: </label>10.1007/978-3-8349-6169-3  doi 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Economics.<br/>Industrial management.<br/>Economics/Management Science.<br/>Management/Business for Professionals.
<br/><br/><label>LC Class. No.: </label>HD28-70 
<br/><br/><label>Dewey Class. No.: </label>650