TY  - BOOK
AU  - Zacharias,Nicolas
ED  - SpringerLink (Online service)
TI  - An Integrative Approach to Innovation Management: Patterns of Companies Innovation Orientation and Customer Responses to Product Program Innovativeness 
SN  - 9783834970428
AV  - HD28-70 
U1  - 658.514 23
PY  - 2011///
CY  - Wiesbaden
PB  - Gabler
KW  - Economics
KW  - Economics/Management Science
KW  - Innovation/Technology Management
UR  - http://dx.doi.org/10.1007/978-3-8349-7042-8
ER  -