TY  - BOOK
AU  - Ebert,Tara
ED  - SpringerLink (Online service)
TI  - Trust as the Key to Loyalty in Business-to-Consumer Exchanges: Trust Building Measures in the Banking Industry 
SN  - 9783834983077
AV  - HG4501-6051HG1-9999 
U1  - 657.8333 23
PY  - 2009///
CY  - Wiesbaden
PB  - Gabler
KW  - Economics
KW  - Banks and banking
KW  - Economics/Management Science
KW  - Finance /Banking
UR  - http://dx.doi.org/10.1007/978-3-8349-8307-7
ER  -