Zentes, Joachim.

Strategic Retail Management Text and International Cases / [electronic resource] : by Joachim Zentes, Dirk Morschett, Hanna Schramm-Klein. - 2. - Wiesbaden : Gabler Verlag, 2012. - digital.

9783834967404

10.1007/978-3-8349-6740-4 doi


Economics.
Marketing.
Economics/Management Science.
Sales/Distribution/Call Center/Customer Service.
Marketing.

HF5415.5-5415.53 HF5438.4

658.81