TY - BOOK AU - Okazaki,Shintaro ED - SpringerLink (Online service) TI - Advances in Advertising Research (Vol. 2): Breaking New Ground in Theory and Practice SN - 9783834968548 AV - HF5410-5417.5 U1 - 658.8 23 PY - 2011/// CY - Wiesbaden PB - Gabler KW - Economics KW - Marketing KW - Economics/Management Science UR - http://dx.doi.org/10.1007/978-3-8349-6854-8 ER -